Taco Bell Introduces Yet Another Experiment: The Kit Kat Chocodilla

Image courtesy Taco Bell

And if the social media response to its Kit Kat "Chocoladilla" is any indication, it's probably correct.

The Kit Kat Chocoladilla is being tested in Wisconsin. According to Brand Eating, the restaurant chain is testing the dessert item - which consists of melted chunks of the popular chocolate bar encased in a grilled flour quesadilla.

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Taco Bell has boldly rolled out quesadillas stuffed with melted chocolate candy bar pieces inside. They cost $1 each.

Just in time for Halloween, Taco Bell is testing a new dessert product that some might find downright scary. A Twix version of the Chocoladilla is being offered at some locations instead of the Kit Kat version. Mashable reports that a Taco Bell spokesperson confirmed they had been testing the item since October 5 and would continue to offer it through mid-November. As a matter of fact, Taco Bell has already used the Chocodilla name in the past in the UK. And Chocoladillas have been sold in several other countries overseas.

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