Barbie Unveils New Doll Wearing A Hijab

No body shaming The model is an activist speaking out on body image issues for women

Muhammad's presence on the U.S. Olympic team in Rio de Janeiro in August 2016 "gave her a megaphone, and she has used it wisely to promote sports and tolerance", Charlotte Observer sports columnist Scott Fowler wrote from the Games.

Barbie and Mattel have been shifting their image to become more racially diverse via their You Can Be Anything campaign.

Doll company Barbie has unveiled its first hijab-wearing doll to honour an American Olympic fencer, as the traditional Islamic headscarf goes mainstream through catwalks, magazine covers and emoji smartphone symbols. The doll wears a fencing outfit and hijab - a first for Barbie. The inspirational and boundary-breaking women, who inspired such dolls, include Ashley Graham, Zendaya, Kristin Chenoweth, Gabby Douglas, Emmy Rossum, Trisha Yearwood, Misty Copeland and Ava DuVernay. "And that's what Mattel wants-they want women who are championing their differences", Graham said.

Muhammad said that, during her childhood in New Jersey, she would make hijabs out of tissues to put on the heads of her Barbie dolls. The doll looks like a copy of the woman athlete: the new Barbie doll wears a fencer's suit and has a fit figure.

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Ms Muhammad said on Twitter that she was "proud" that young people will be able to play with "a Barbie who chooses to wear hijab!"

The importance of representing the first-ever hijab-wearing doll is not lost on Muhammad. "But also have kids who aren't Muslim, who don't wear a hijab, to also have the opportunity to play with a doll that wears a hijab". "It's so cool to see myself in this little doll form with my fencing uniform on. I just love it", she said.

"Barbie is celebrating Ibtihaj not only for her accolades as an Olympian, but for embracing what makes her stand out", says Sejal Shah Miller, vice president of global marketing for Barbie. "I feel like we're just shattering all the little glass ceilings here".

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